If your customers are not talking to you, then you’ve got to talk to them.
You’ve got to find some ways to get them into the office or get them on the phone, or get them by email, because most people are pretty busy. They don’t really want to stop and visit with you. They’ve got 27 things on their to-do list, and they’ve still got to-do items left from yesterday to get done. They really don’t want to stop and visit with you. So get them in the door!
Send them a
coupon for 10 percent off of boxes, put fresh-baked cookies on the counter, wander around the property when people are out there accessing their units and visit with them. Find out what their concerns are. You may not know half of what their concerns are because you’re busy doing what you need to do to run the property. And it is difficult to make the time to visit with
customers because there is always some fire for you to put out.
You’ve got to make the time to go out and talk to people and find out what they’re thinking about. The very fact that you bothered to ask them will get you another month’s stay out of that person. Find out what they’re really concerned about because many times people won’t tell you their real concern until you’ve talked to them for a little while.
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