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Self Storage Owners and Self Storage Customers
So let’s talk realistically about how these partnerships work. If they’ve already talked about
storing, then the best way you could help them would be to take the hassle out of this situation and reserve a unit for them: “Well, if you’ve already talked about storing, and you’ve already pretty much decided what you’re storing, wouldn’t your wife (husband, partner) be pleased if you went home later and said, ‘Honey, I’ve got it all taken care of. One less thing we’ve got to worry about. They’ll have the unit ready for us Saturday.’?†Well now he or she goes home a hero. This works great most of the time. If somebody says, “I’ve got to ask my wifeâ€; “I’ve got to ask my husbandâ€; I’ve got to ask my partner.†Use the three question response. It will not work every time. But when it does not work, it is a great set-up to invite both partners down to the store to look around and select a unit that they can agree on. Setting an appointment for both spouses to take a quick tour is never a bad secondary outcome of the conversation.
In the worst case scenario, you can tell the spouse you are talking to all the reasons why the other spouse will like
storing with you, so he or she can be your proxy sales person and close the deal for you. This will work especially well if your proxy sales person can create a little urgency fro you.
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